Prepare and Learn: Sales and Marketing Learning
Sales and Marketing Learning
Successful technology partners excel in three areas: Sales, Deployment and Adoption. It’s a continuous cycle. Partners who can sell the business value, deploy the technology smoothly, and help their customers adopt the new tools in order to derive the expected benefit will be more likely to get repeat business in the future.
Resources to Help Partners Sell
This section contains materials that can help you:
- Speak to the value of the latest Microsoft Unified Communications solutions, including Exchange Server 2007, Exchange Server 2010 and Office Communications Server 2007 R2, by defining business value in terms that will be relevant to your customers.
- Ready your client to deploy Exchange Server 2007, Exchange Server 2010 or Office Communications Server 2007 R2 through EDPS by articulating the importance of deployment planning and how EDPS is the most cost-effective way to receive expert planning advice through a benefit that the customer already owns.
How to Use These Resources
The objective of your first discussion about UC deployment is simply to get your customer to agree to take a deeper look. Use the materials below to highlight business value drivers and examples of how other Microsoft customers have achieved value through Exchange Server 2007, Exchange Server 2010 and Office Communications Server 2007 R2. Knowing that the cost of planning for deployment is offset through the EDPS Program can be the final incentive to move them to deployment.
Tools & Materials
- EDPS Sales Brochure
- EDPS To-Customer Email Templates
- EDPS Web Banners
- EDPS Visual Guide – Learn the EDPS process from A–Z
- EDPS Top 10 FAQ
- EDPS Resources for Upgrades to Exchange Server 2007
- EDPS Exchange 2007 To Customer Sales Deck – Use this deck as a starting point for your EDPS sales meeting
- Exchange 2007 Discussion Guide – Use this guide to have effective Exchange Deployment conversations
- EDPS Exchange 2007 Sales Guide